Keywords
Business
Data Protection Regulation
Digital Revolution
Legal
How to Cite
Abstract
Digital transformation is the incorporation of novel technologies across all facets of an organization. This technology integration will need a transformation of conventional business models. Likewise, artificial intelligence has emerged as one of the most transformative technologies of recent decades, possessing significant potential to affect both businesses and individuals. Cognitive methodologies that replicate human behaviour and cognition are yielding sophisticated analytical models that assist firms in enhancing sales and customer engagement, optimizing operational efficiency, refining offerings, and ultimately generating pertinent insights from data. These decision-making methods rely on descriptive, predictive, and prescriptive analytics. This requires a legislative framework that uniformly controls all digital changes across countries and facilitates an effective digital transformation process under defined regulations. Conversely, it is imperative that this digital disruption is not impeded by the regulatory structure. This study will illustrate that AI and digital transformation will be integral to numerous applications and hence will be universally implemented. Nonetheless, this implementation must adhere to established regulations and align with the current circumstances.References
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Copyright (c) 2025 G. Sharubini, Dr Hemalatha A (Author)